La Bouche Rouge

Eyebrow Serum Gel

The packaging: the bottle of the Eyebrow Serum Gel is a work of innovation at each step of its realization. Each part of the bottle was developed to be desirable and recyclable. The glass tube is produced in France, by a company bearing the Entreprise du Patrimoine Vivant (EPV) label, using traditional glassmaking methods that draw upon a hundred-year-old savoir-faire. The brush is the first brush in the world without microplastics. Instead, it is composed of castor bean oil. Its shape was developed to lengthen lashes and provide thickness and volume, without clumping. The wiping ring (the piece situated at the tip of the glass, that allows you to obtain the right amount of mascara on the brush) is crafted from plant-based materials, and not plastic. The cap is produced in infinitely recyclable metal. You can place your mascara in your normal, glass recycle bin; it’ll never end up in nature.